Highest Sound Quality for Everyone
Their tale
Hideo Matsushita, the curator of Tokyo's Bridgestone Museum of Art, organized LP listening events in the early 1960s when attendees could hear vinyl records being played on hi-fi systems. Matsushita was moved by the guests' good responses to the music, but he was angry that many others were unable to enjoy it due to the cost of high-fidelity listening.
Built in 1962
Matsushita started Audio-Technica in 1962 with the goal of providing everyone with high-quality audio. And as a result of this vision, he quickly produced the AT-1 phono cartridge in the company's modest Shinjuku, Tokyo, flat. It was the first truly cheap phono cartridge.
A Love of Listening
Building on their love of music, they developed acclaimed headphones, turntables, and microphones while maintaining their family-run business and their conviction that everyone should have access to high-quality audio.
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Is Audio-Technica a Japanese company?
Are Audio-Technica turntables good?
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Why do people prefer vinyl over CD?
What is the lifespan of a vinyl record?
Why do people think vinyl sounds better?
What genre sounds best on vinyl?
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Does vinyl still sound better?
Why do songs sound slower on vinyl?
Is CD still the best sound quality?
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Do audiophiles listen to vinyl?
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Are new vinyl records as good as old?
Why are first pressings better?
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What genres do Gen Z listen to the most?
What is Gen Z age range?
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